121. The Dark Side of Course Creation: Leaving 'Fast Money' Behind for Real Impact with Tarzan Kay Artwork

Consider the Wildflowers

Hear the untold stories of how industry leaders, founders, and up and coming entrepreneurs got their start, the experiences that shaped them, the journey to building the brands they have today, and of course ... the numbers! Stories sure to inspire and reignite your work. As well as give you the courage to redefine success and build a life and business on your own terms. www.considerthewildflowerspodcast.com

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Consider the Wildflowers

121. The Dark Side of Course Creation: Leaving 'Fast Money' Behind for Real Impact with Tarzan Kay

March 27, 2025 • Episode 121

Tarzan’s journey from the “make money online” hustle to building a business with heart is anything but conventional.

After spending years in the affiliate marketing game and diving into the world of course creation, Tarzan learned firsthand the challenges of pricing, marketing, and creating a real impact – not just chasing dollars. Along the way, she found herself navigating the messy realities of launching products, the pressure of slick sales funnels, and the harsh truth that not every business model is sustainable or aligned with her values.

Through it all, Tarzan discovered the power of building trust through email marketing and the importance of consent-based marketing, turning her business into something that actually feels good.

This isn’t just a story about making it big—it’s about unlearning harmful marketing tactics, embracing authenticity, and finding success on your own terms. The Unseen Realities of Course Creation, Pricing, Marketing, and the Power of Email— it’s all in today’s show!

WILDFLOWER SHOWNOTES : shannaskidmore.com/tarzan-kay

📌 RESOURCES MENTIONED:

B-School by Marie Forleo

Email Marketing Courses

People on this episode

Shanna Skidmore

Host